02387nam a2200205 a 450000100080000000500110000800800410001910000230006024501180008326002480020150000280044952015760047765000260205365300210207965300130210070000180211370000220213170000130215370000150216621594962023-12-12       2023    bl uuuu     u00u1 u    #d1 aSANT’ANNA, L. J.  aExperiences of brazilian consumers with warning labels shortly after their implementation.h[electronic resource]  aIn: SIMPÓSIO LATINO AMERICANO DE CIÊNCIA DE ALIMENTOS E NUTRIÇÃO, 15., 2023, Campinas. A revolução da ciência de alimentos e nutrição: alimentando o mundo de forma sustentável: caderno [eletrônico] de resumos. Campinas: Galoác2023  a168258 Pôster; SLACAN.  aThis study aimed to evaluate the experiences of Brazilians in relation to the nutritional warning front-of-package nutrition labeling policy, shortly after its implementation. An online survey was conducted with 946 participants (53.9% male, over 18 years old,63.8% responsible for food purchases, and with and without non communicable disease (NCD)). Eight product categories were used as target stimuli: cereal bar, fruit nectar, snack, yogurt, frozen lasagna, and cake. For each category, consumer ability to use the warning label to correctly identify the healthiest product in a set of three products was evaluated, as well as their ability to identify products with high nutrient content. On average, 63% of the participants correctly identified the healthiest product, whereas 46% were able to correctly identify those with high nutrient content. Eighty four percent of the participants reported seeing the warning label during the study, of which 93% declared having taken this information into account for answering the questions. In addition, 61% reported having previously heard about the label in TV programs, social networks, or websites. It was also observed that 40% of participants reported having already seen the warning label on food packages, and 36% on products they intended to buy. From these participants 52% indicated that they did buy the product. Results from the present study show consumer interpretation and use of warning labels in Brazil and suggest the need to implement public awareness campaigns to familiarize citizens with the policy.  aNutrition information  aFront-of-package  aWarnings1 aALCANTARA, M.1 aMARTINS, I. B. A.1 aARES, G.1 aDELIZA, R.